Global Partner Digital Analytics Lead - #4440689

HP


Fecha: 24/11/2022
Tipo de contrato: Tiempo completo
HP

We all know that a company’s ultimate goal is to increase its revenue, raise sales, and optimize costs. What better way to do this than through data?

In our Commercial Organization, we want to invest in the power of data and that is why we have created our Pricing and Analytics dream team composed of: data scientists, data analysts, data engineers, project managers, business analysts, digital analysts… and a long list of highly skilled professionals that work together bringing insights from data to help the organization thrive faster and better.

Do you want to have a direct impact on our company’s growth and revenue? Don’t miss this opportunity to join our diverse and dynamic team and shape HP’s future.

Responsibilities:

  • Leads complex data and business analyses to develop business plans, and identifies recommendations and insights.

  • Work with global teams to identify analytics requirements and deliver actionable results across regions and categories

  • Works independently to construct highly complex digital analytics models to inform business strategy.

  • Works with business partners to define the metrics required to measure business performance, and develops the process for identifying and addressing performance gaps.

  • Manages complex, time-sensitive market research projects and prepares synthesized intelligence reports with clear implications.

  • Works with cross-functional teams across the entire span of business planning activities.

  • Contributes to priority projects by adding creative insights and developing recommendations.

  • Partners with business leaders to develop business plans and proactively identify new opportunities.

  • Identifies cutting-edge analytical tools, models, and methods for making key business decisions.

  • Works with business stakeholders to establish requirements, and manage the production and distribution of ongoing reporting, analyses and insights across our digital partners.

  • Oversees production and delivery of analytic deliverables, and sets expectations with key business stakeholders.

  • Collaborates with team members to establish analytic methodology; manages and prioritizes A/B and multivariate testing projects.

  • Manages the implementation, maintenance, accuracy and improvement of digital analytics data, systems, and tools.

  • Inform site optimization strategies, by proactively providing quantifiable recommendations to drive growth.

  • Experience with digital advertising platforms and demand generation analytics.

  • Strong background in paid and organic optimization.

Education and Experience Required:

  • Typically 1-3 years of work experience in digital strategy, planning, operations, or digital-related functional area. University degree (e.g., BA) preferably in international business or demonstrable equivalent.

Knowledge and Skills:

  • Extensive knowledge of digital analytics and advertising tools (Google Ads, Google Analytics, Adobe Analytics).

  • Strong business acumen and technical knowledge within the area of responsibility.

  • Excellent analytical thinking, technical analysis, and data manipulation skills. Leveraging BI tools, SQL, and other relational database environments across cloud and on-prem.

  • Ability to leverage new analytical techniques to develop creative approaches to business analysis.

  • Extensive knowledge and understanding of how to analyze business problems using data environments to query data and leverage analytic tools to develop insights.

  • Ability to clearly articulate business insight and provide actionable recommendations.

  • Excellent presentation and communication skills. Strong relationship management skills, including partnering and consulting.

  • Ability to identify emerging trends from the market and industry data.


About HP

You’re out to reimagine and reinvent what’s possible—in your career as well as the world around you So are we. We love taking on tough challenges, disrupting the status quo, and creating what’s next. We’re in search of talented people who are inspired by big challenges, driven to learn and grow, and dedicated to making a meaningful difference
HP is a technology company that operates in more than 170 countries around the world united in creating technology that makes life better for everyone, everywhere
Our history: HP’s commitment to diversity, equity and inclusion – it's just who we are From the boardroom to factory floor, we create a culture where everyone is respected and where people can be themselves, while being a part of something bigger than themselves. We celebrate the notion that you can belong at HP and bring your authentic self to work each and every day. When you do that, you’re more innovative and that helps grow our bottom line. Come to HP and thrive!

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